The 'Mountain Viewing Economy' of Meili Snow Mountain in Yunnan.

The picture shows two tourists from Singapore tasting local cuisine on May 13th.
Leveraging the unique panoramic view of the sunlit golden peak of Meili Snow Mountain, Dechen County in Deqen Tibetan Autonomous Prefecture, Yunnan Province, has developed a distinctive "mountain-viewing economy" tailored to local conditions. The Feilai Temple Observation Deck, one of the best spots to witness the golden peak in the morning sun, attracts a steady flow of tourists who gather here along the Yunnan-Tibet Highway. This influx has significantly boosted local businesses such as catering, accommodation, and cultural tourism–related creative industries. While fully utilizing the cultural tourism resources of Meili Snow Mountain, the county has also facilitated nearby villagers’ access to local employment, exploring a development path that relies on natural landscapes to drive rural cultural tourism.

The picture shows tourists watching the scenery of sunlit golden peak of Meili Snow Mountain on May 13th.

The picture shows the bookstore on the viewing platform of Feilai Temple on May 14th.

The picture shows tourists buying local cuisine on May 13th.

The picture shows a tourist purchasing a picture for pasting at a souvenir shop on May 14th.
The picture shows hotels and homestays in the thriving Feilai Temple on May 13th. (Drone photo)

The picture shows a travel coffee truck at the Meili Snow Mountain scenic spot on May 14th.
The picture shows tourist buying locally brewed wine on May 13th.

The picture shows a couple from Guizhou witnessing love in front of Meili Snow Mountain on May 13th.

The picture shows a tourist purchasing a picture for pasting at a souvenir shop on May 14th.
