The e-commerce training classes for women have started in Lhasa, capital of Southwest China's Tibet Autonomous Region, which were jointly hosted by Tibet's All-China Women's Federation and Science & Technology Department. Over 40 female farmers and herders from seven prefectures and cities in Tibet attended the training.
The classes are designed around the theme of "Internet + Women Entrepreneurship," with e-commerce entrepreneurial skills building as the focus. By teaching e-commerce business concepts, entrepreneurial know-how, operational skills, it is to establish the e-commerce brand of Tibet's females.
By online selling of Tibetan handicrafts, costumes, and local products, it is hoped to expand a bigger market for Tibetan products, and help more women to develop their own businesses and make innovation by e-commerce.
During the 10-day class, trainees learns the basic theories, operational skills of online commerce, store setting-up processes of various E-commerce platforms, like JD.com and Taobao.com and others, as well as skills in photo-processing by the combination of classes and on-site visits.
There's classes on brand-building, marketing, physiological counseling for women entrepreneurs, case studies of successful online stores, and other real examples.
The trainees would also have on-site visits of successful women's co-ops and businesses in Lhasa and Lhoka(Shannan).